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2025 AW New Collection

Tokyo Beauty Box — 2025 Autumn/Winter Japanese Beauty & Skincare Collection

Discover the latest in Japanese beauty with Tokyo Beauty Box’s 2025 Autumn/Winter (AW) New Collection. Curated from leading Japanese brands like SUQQU, RMK, Clé de Peau Beauté, Kanebo, Addiction, Lunasol, POLA, Elégance and more, this collection brings seasonal shades, skincare innovations, and limited-edition releases straight from Japan to your doorstep.

What you’ll find in the 2025 AW New Collection:

  • Trend-inspired makeup releases — warm autumnal eyeshadows, rich lip colors, and luminous highlighters

  • Advanced skincare & beauty formulas — creams, serums, emulsions, and masks formulated for cooler, dryer weather

  • Exclusive seasonal launches — limited edition palettes and textures only available this season

  • Authentic Japanese beauty — all products shipped directly from Japan with genuine quality guaranteed

2025 AW New Collection
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Lunasol Coloring Glaze blush and duo color highlighter for radiant, natural, and luminous makeup look
New in
Lunasol
Lunasol Coloring Glaze
¥7,502
Albion Exia powder foundation emulsion for flawless, lightweight skin coverage and long-lasting comfort
New in
Albion
Albion Exia Anterisanse Emulsion Foundation
¥15,730
Elegant petal float arrangement designed to guide visitors through the entrance with style and grace.
New in
to/one
to/one Petal Float Flawless Touch 02
¥4,807
Addiction in Tokyo depicted by a person with face blush highlighting emotional distress and urban challenges
New in
Addiction
Addiction Tokyo The Blush Matte 2.8g
¥3,630
Celvoke Luminous Dome Blush from 2025 AW Collection, vibrant Celvoke blush for glowing complexion
New in
Celvoke
Celvoke Luminous Dome Blush ＜2025 AW Collection＞ 8g
¥3,795
Dramatic makeup featuring bold lipstick for stunning and sophisticated looks
New in
Maquillage
Maquillage Dramatic Essence Rouge 4g
¥3,960
Close-up of Visee Essence lipstick showcasing rich color and creamy texture, ideal for elegant makeup looks
New in
Visee
Visee Essence Plump Balm 3.3g
¥2,145
Inoui loose powder compact highlighting a smooth, natural finish for flawless makeup application.
New in
inoui
inoui Loose Powder 15g
¥8,470
Snow Beauty brightening face powder for a radiant and flawless complexion
New in
Maquillage
Snow Beauty Brightening Skin Care Powder A (2025)
¥8,580
Celvoke Lip Pencil showcasing precise application and long-lasting color for elegant makeup looks.
New in
Celvoke
Celvoke Drawing Lip Pencil ＜2025 AW Collection＞
¥3,542
Celvoke Vatic eye shadow palette featuring four shades for versatile makeup looks
New in
Celvoke
Celvoke Vatic Eye Palette ＜2025 AW Collection＞
¥7,502
Snidel liquid eyeshadow showcasing a radiant beauty glow for an elegant makeup look
New in
Snidel Beauty
Snidel Beauty Comfort Glow Eyes ＜2025 AW Collection＞
¥3,415
Etvos mineral face powder providing natural, lightweight coverage for a flawless complexion
New in
Etvos
Etvos Mineral Reflecting Skin Powder 8g
¥5,690
Lunasol Flash Creator.
New in
Lunasol
Lunasol Flash Creator
¥3,960
New in
est
est The Lotion EX T 140ml
¥7,623
New in
&be
&be Lasting Cushion Foundation 12g
From ¥2,376
New in
&be
&be UV Pressed Clear Powder 8g
¥2,904
New in
Paul&Joe
Paul&Joe Lip Conditioning Balm Limited 20g
¥2,640
New in
Sekkisei
Sekkisei BLUE Deep Breath Meditation Aroma Mist
From ¥2,376
Sekkisei Balancer Concealer Palette luxuriously blends tones for flawless, radiant skin perfection
New in
Sekkisei
Sekkisei Blue Melty My Color Balancer 6g
¥4,598
Clé de Peau Beauté Holiday 2025 highlighter and luminizer for radiant, luxurious glow
New in
Clé de Peau Beauté
Clé de Peau Beauté Le Rheosurdécras 111 Holiday 2025
¥11,220
Luxurious serum-infused cushion foundation Excel for flawless, radiant skin with high-end beauty results
New in
Excel
Excel Extra Rich Serum-in Powder 17g
¥3,168
Luxurious Excel shimmer enhancing cheeks with radiant glow for a flawless, elegant beauty look
New in
Excel
Excel Draped Shimmer Glow 3.3g
¥2,288
Experience ultimate hydration with Celvoke Lip Balm, your luxury essential for smooth, luscious lips that captivate.
New in
Celvoke
Celvoke Aroma Veil Lip Balm
¥4,598
Luxury lip plumper gloss delivering radiant maquillage with intense shine and volume
New in
Maquillage
Maquillage Gloss Plumper 4.8g
¥3,960
Luxury Lip Glow Maquillage showcasing radiant shine with exquisite lip gloss finish
New in
Maquillage
Maquillage Lip Glow Bomb 5g
¥3,696
Dream Flora luxury serum, to one radiant skin, premium skincare essence for glowing beauty
New in
to/one
to/one Dream Flora Booster Serum 55ml
¥4,807
Suqqu luxury makeup kit featuring foundation, primer, and face powder - perfect for Holiday 2025 elegance
New in
Suqqu
Suqqu The Foundation Starter Kit A
¥12,650
Suqqu Aqufons Smooth Renew Serum Kit featuring luxurious skincare for radiant, youthful skin
New in
Suqqu
Suqqu Aqufons Smooth Renew Serum Kit
¥15,180
Luxury Pola Wrinkle Shot Serum special kit for advanced anti-aging skincare and youthful radiance
New in
POLA
Pola Wrinkle Shot Sparkle Gift Box
¥14,850
Addiction Glow Kit featuring foundation, primer, and face powder for flawless makeup application
New in
Addiction
Addiction Tokyo Holiday The Foundation Lift Glow Kit
¥14,520
Addiction Tokyo blush trio kit showcasing 2025 holiday makeup trends, perfect for elegant seasonal looks
New in
Addiction
Addiction Tokyo The Liquid Blush Foggy Mini Trio 101
¥6,336
Addiction palette featuring eye shadow, blush, highlighter, and contour for 2025 holiday makeup looks
New in
Addiction
Addiction Tokyo Eye & Blush Palette “Unearthed Luster”
¥12,650
THREE body emulsion infused with natural scents for a refreshing and nourishing skincare experience
New in
Three
Three Essential Scents Treatment Full Body Emulsion 100ml
¥6,050
New in
Curél
Curél Boosting Hand Care Gloves
¥990
Celvoke Sparkle mascara enhances lashes with a shimmering finish for a glamorous, sophisticated look.
New in
Celvoke
Celvoke Omniconscious Sparkle Lash EX02 ＜2025 Holiday Collection＞
¥4,235
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