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2025 AW New Collection

Tokyo Beauty Box — 2025 Autumn/Winter Japanese Beauty & Skincare Collection

Discover the latest in Japanese beauty with Tokyo Beauty Box’s 2025 Autumn/Winter (AW) New Collection. Curated from leading Japanese brands like SUQQU, RMK, Clé de Peau Beauté, Kanebo, Addiction, Lunasol, POLA, Elégance and more, this collection brings seasonal shades, skincare innovations, and limited-edition releases straight from Japan to your doorstep.

What you’ll find in the 2025 AW New Collection:

  • Trend-inspired makeup releases — warm autumnal eyeshadows, rich lip colors, and luminous highlighters

  • Advanced skincare & beauty formulas — creams, serums, emulsions, and masks formulated for cooler, dryer weather

  • Exclusive seasonal launches — limited edition palettes and textures only available this season

  • Authentic Japanese beauty — all products shipped directly from Japan with genuine quality guaranteed

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Snidel liquid eyeshadow showcasing a radiant beauty glow for an elegant makeup look
New in
Snidel Beauty
Snidel Beauty Comfort Glow Eyes ＜2025 AW Collection＞
¥3,415
Etvos mineral face powder providing natural, lightweight coverage for a flawless complexion
New in
Etvos
Etvos Mineral Reflecting Skin Powder 8g
¥5,690
New in
Celvoke
Celvoke Expressive Eyes EX04
¥10,752
New in
Celvoke
Celvoke Aroma Veil Lip Balm
¥4,598
New in
Maquillage
Maquillage Gloss Plumper 4.8g
¥3,960
New in
Milano Collection
Milano Collection GR Face Up Powder 2026
¥15,125
Lunasol Eye Coloration Collection 2025 Holiday Edition Eye Shadow Palette for Elegant Makeup Looks
New in
Lunasol
Lunasol Eye Coloration Special Edition
¥13,200
Addiction palette featuring eye shadow, blush, highlighter, and contour for 2025 holiday makeup looks
New in
Addiction
Addiction Tokyo Eye & Blush Palette “Unearthed Luster”
¥12,650
Shu Uemura Kinu Care lipstick collection for 2025 holiday season featuring luxurious, nourishing lip colors
Sold Out
Shu Uemura
Shu Uemura Kinu Care Nude Gleam 2.8g
¥5,808
Shu Uemura Special Lip 2025 Holiday Collection showcasing festive beauty and shimmering lip colors
Sold Out
Shu Uemura
Shu Uemura Special Lip 3.5g
¥5,929
Shu Uemura Crystal Palette 2025 holiday edition, luxury makeup collection for festive season
Sold Out
Shu Uemura
Shu Uemura Kupo Crystal Palette
¥12,100
SK-II Facial Treatment Essence 2025 Holiday Kit featuring premium skincare for radiant and youthful skin
New in
SK-II
SK-II Facial Treatment Essence Coffret 2025 Holiday Collection
¥32,065
Paul&Joe 2025 holiday makeup collection featuring elegant and festive cosmetic styles
New in
Paul&Joe
Paul&Joe Makeup Collection 2025 002
¥8,855
RMK Eye Defining pencil for precise and long-lasting eye makeup application
New in
RMK
RMK Eye Defining Pencil (Limited Edition Color)
¥3,795
Celvoke Sparkle mascara enhances lashes with a shimmering finish for a glamorous, sophisticated look.
New in
Celvoke
Celvoke Omniconscious Sparkle Lash EX02 ＜2025 Holiday Collection＞
¥4,235
Etvos Mineral Liquid Eye Shadow providing long-lasting, vibrant color for a natural and elegant look
New in
Etvos
Etvos Mineral Watery Shadow
¥3,795
Etvos holiday collection featuring primer, eye shadow, lip stick, and face powder for a flawless festive look
New in
Suqqu
Etvos 2025 Holiday Coffret
¥11,385
To/one Petal Blooming Gloss from 2025 Holiday Collection lip gloss featuring vibrant, hydrating shine for all-day wear
New in
to/one
to/one Petal Blooming Gloss ＜2025 Holiday Collection＞
¥3,162
to/one Heavenly Sweets Box 2025 Holiday Collection with premium cosmetics kit for festive beauty essentials
New in
to/one
to/one Heavenly Sweets Box ＜2025 Holiday Collection＞
¥5,692
Cosme Decorté Body Wash providing luxurious and refreshing cleansing experience for smooth skin.
New in
Cosme Decorte
Cosme Decorté AQ Essence Body Wash 350ml
¥7,260
Cosme Decorté Eternal Bloom Collection cosmetics kit for 2025 holiday season, premium beauty set
Sold Out
Cosme Decorte
Cosme Decorté Eternal Bloom Collection
¥15,600
Shu Uemura eyelash curler designed for precise and gentle lash curling, enhancing eye beauty with professional quality.
New in
Shu Uemura
Shu Uemura Eyelash Curler W
¥3,509
Baum Hand cream infused with natural oak forest extracts, providing nourishing skincare benefits
New in
Baum
Baum Aromatic Hand Cream n Oak Forest 75g
¥4,235
Ettusais face setting powder for flawless skin care and long-lasting makeup finish
New in
Ettusais
Ettusais Skin Care Powder (Pressed) Clear 7g
¥3,432
Crystal Bloom Lip Bouquet by Jill Stuart - Elegant floral-inspired makeup for a radiant, sophisticated look
New in
Jillstuart
Crystal Bloom Lip Bouquet Serum 6ml
¥4,114
Lunasol Radiant Stick makeup product showcasing luminous glow for flawless skin finish
New in
Lunasol
Lunasol Radiant Stick N
¥5,445
Lunasol Lip Oil providing smooth hydration and a glossy finish for radiant lips
New in
Lunasol
Lunasol Illuminating Lip Oil
¥3,872
Cosme Decorté Youth Power Essence bottle showcasing luxury skincare for youthful, radiant skin care.
New in
Cosme Decorte
Cosme Decorté Youth Power Advanced Essence 150ml
¥18,150
Shu Uemura Glow Drops for flawless color correction and radiant complexion enhancement
New in
Shu Uemura
Shu Uemura Unlimited Care Glow Drops 13g
¥7,986
Elegant petal float arrangement designed to guide visitors through the entrance with style and grace.
New in
to/one
to/one Petal Float Flawless Touch 02
¥4,807
Flawless Jill Stuart serum and primer for smooth, radiant skin enhancing makeup application
New in
Jillstuart
Jillstuart Flawless Gem Serum Primer 30ml
¥4,427
Paul & Joe Sublime Cream Foundation enhances natural beauty with a flawless, smooth finish for all skin types.
New in
Paul&Joe
Paul & Joe Sublime Cream Foundation 30g
¥9,680
RMK Liquid Foundation offers flawless coverage for a natural, long-lasting complexion enhancing your beauty effortlessly.
New in
RMK
RMK Liquid Foundation Flawless Coverage Plus 30ml
¥7,260
Suqqu eyebrow powder palette for precise application and natural finish
New in
RMK
RMK Eyebrow Powder Duo 2.6g
¥4,598
Hydrating elixir emulsion providing deep moisture for skin nourishment and revitalization
New in
Elixir
Elixir Bouncing Essence Emulsion Dewy Moisture ba 130ml
¥4,356
Jill Stuart Bloom eyebrow shadow palette showcasing vibrant, long-lasting shades for defined brows
New in
Jillstuart
Jillstuart Bloom Nuance Brow Palette 3g
¥4,235
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