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2025 AW New Collection

Tokyo Beauty Box — 2025 Autumn/Winter Japanese Beauty & Skincare Collection

Discover the latest in Japanese beauty with Tokyo Beauty Box’s 2025 Autumn/Winter (AW) New Collection. Curated from leading Japanese brands like SUQQU, RMK, Clé de Peau Beauté, Kanebo, Addiction, Lunasol, POLA, Elégance and more, this collection brings seasonal shades, skincare innovations, and limited-edition releases straight from Japan to your doorstep.

What you’ll find in the 2025 AW New Collection:

  • Trend-inspired makeup releases — warm autumnal eyeshadows, rich lip colors, and luminous highlighters

  • Advanced skincare & beauty formulas — creams, serums, emulsions, and masks formulated for cooler, dryer weather

  • Exclusive seasonal launches — limited edition palettes and textures only available this season

  • Authentic Japanese beauty — all products shipped directly from Japan with genuine quality guaranteed

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Naturaglacé Color Eyes eye shadow palette featuring four vibrant colors for versatile makeup looks
New in
naturaglacé
Naturaglacé Color Eyes N
¥4,840
Naturaglacé colors eye shadow and blush palette for natural, vibrant makeup looks
New in
naturaglacé
Naturaglacé Touch On Colors (Eye & Face Color)
¥3,542
Naturaglacé Cheek Blush duo color palette for a natural, radiant look enhancing facial beauty effectively.
New in
naturaglacé
Naturaglacé Cheek Blush N
¥4,598
Naturaglacé liquid foundation providing natural, glowing skin with lightweight, long-lasting coverage
New in
naturaglacé
Naturaglacé Skin Treatment Foundation N 30g
¥5,082
Cosme Decorté Youth Power Essence bottle showcasing luxury skincare for youthful, radiant skin care.
New in
Cosme Decorte
Cosme Decorté Youth Power Advanced Essence 150ml
¥18,150
Celvoke liquid foundation providing smooth and natural coverage for flawless skin appearance
New in
Etvos
Celvoke Rare Glow Liquid Foundation 25ml
¥6,655
Etvos concealer offering flawless coverage for all skin types with a natural finish
New in
Etvos
Etvos Mineral Inner Treatment Liquid Concealer 8g
¥4,235
Etvos mineral primer providing smooth and long-lasting makeup base for flawless skin finish
New in
Etvos
Etvos Mineral Inner Treatment Base 25ml (limited)
¥5,445
Etvos foundation bottle with smooth creamy texture for flawless makeup application
New in
Etvos
Etvos Mineral Serum Foundation 20g
¥6,050
Shu Uemura Glow Drops for flawless color correction and radiant complexion enhancement
New in
Shu Uemura
Shu Uemura Unlimited Care Glow Drops 13g
¥7,986
Flawless Glow Fix Mist enhances skin radiance to a natural, long-lasting finish for all-day beauty
New in
to/one
to/one Flawless Glow Fix Mist 50ml
¥3,162
Petal Float poreless smoother providing seamless to/one skin finish for flawless complexion
New in
to/one
to/one Petal Float Poreless Smoother
¥3,795
Elegant petal float arrangement designed to guide visitors through the entrance with style and grace.
New in
to/one
to/one Petal Float Flawless Touch 02
¥4,807
Jill Stuart concealer offering flawless coverage for a natural and radiant complexion
New in
Jillstuart
Jillstuart Diamond Tips Concealer 5.3ml
¥3,630
Flawless Jill Stuart serum and primer for smooth, radiant skin enhancing makeup application
New in
Jillstuart
Jillstuart Flawless Gem Serum Primer 30ml
¥4,427
Jillstuart blush collection celebrating 20th anniversary with elegant cosmetic products
New in
Jillstuart
Jillstuart 20th Anniversary Bloom Mix Blush Compact
¥5,082
Jillstuart 20th anniversary eye shadow palette featuring elegant and timeless makeup colors
New in
Jillstuart
Jillstuart 20th Anniversary Jewel Color Compact
¥10,285
Sensai wrinkle cream for effective lift and youthful skin revitalization
New in
Sensai
Sensai Total Form Expert Wrinkle and Lift Cream 50ml
¥36,300
Snidel mascara enhancing lashes with long-lasting volume and definition for a sophisticated look
New in
Snidel Beauty
Snidel Beauty Dazzling Lash Mascara
¥3,415
Snidel Cosmic Glow dress showcasing elegant design and radiant style for a sophisticated look
New in
Snidel Beauty
Snidel Beauty Cosmic Glow Gloss
¥3,267
Stylish eyewear collection by Snidel featuring exclusive Eye Designer frames for sophisticated looks
New in
Snidel Beauty
Snidel Beauty Eye Designer n EX03 ＜Moon Magic＞
¥7,590
Addiction Tokyo foundation primer set showcases high-quality makeup essentials for flawless skin preparation.
New in
Addiction
Addiction Tokyo Base Make Up Trial Kit II
¥5,445
Addiction concealer product offering effective coverage and long-lasting wear for flawless skin appearance
New in
Addiction
Addiction Tokyo Skin Reflect Fresh Concealer 5g
¥5,445
High-quality blending brush designed to aid makeup application addiction enthusiasts with precision and ease
New in
Addiction
Addiction Tokyo Blending Brush 20
¥4,598
Addiction Tokyo makeup featuring face blush, contour, and highlighter for a flawless complexion
New in
Addiction
Addiction Tokyo Complete Palette "Soft Hue"
¥5,445
Paul & Joe Sublime Cream Foundation enhances natural beauty with a flawless, smooth finish for all skin types.
New in
Paul&Joe
Paul & Joe Sublime Cream Foundation 30g
¥9,680
Kanebo day cream providing effective UV protection for daily skincare routines
New in
Kanebo
Kanebo Cream in Day II 40g
¥10,285
Suqqu concealer providing seamless coverage for a flawless complexion, enhancing natural beauty with premium quality makeup
New in
Suqqu
Suqqu Creamy Cover Concealer 4.4g
¥6,050
Lunasol Secret Shade contouring pen for precise facial definition and natural makeup enhancement
New in
Lunasol
Lunasol Secret Shade
¥4,356
Lunasol correcting liquid for flawless complexion and smooth skin coverage
New in
Lunasol
Lunasol Seamless Correcting Liquid 5.3g
¥4,840
Lunasol primer for smooth, flawless makeup application enhancing skin texture and longevity
New in
Lunasol
Lunasol Clarity Skin Primer 30g
¥5,445
RMK eyebrow styler providing precise and natural styling for perfectly shaped brows.
New in
RMK
RMK Eyebrow Styler
From ¥2,057
Liquid Eyebrow Pen by RMK for precise, long-lasting eyebrow definition and natural finish
New in
RMK
RMK Liquid Eyebrow Pen
¥3,388
Suqqu eyebrow powder palette for precise application and natural finish
New in
RMK
RMK Eyebrow Powder Duo 2.6g
¥4,598
RMK Conditioning Glow Mist enhances skin hydration and radiance with advanced conditioning formula
New in
RMK
RMK Conditioning Glow Mist 50ml
¥3,630
Pola B.A 7 half size lotion bottle for skincare, moisturizing formula with advanced ingredients
New in
POLA
Pola B. A Lotion 7 Half Size 60ml
¥13,200
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