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2025 AW New Collection

Tokyo Beauty Box — 2025 Autumn/Winter Japanese Beauty & Skincare Collection

Discover the latest in Japanese beauty with Tokyo Beauty Box’s 2025 Autumn/Winter (AW) New Collection. Curated from leading Japanese brands like SUQQU, RMK, Clé de Peau Beauté, Kanebo, Addiction, Lunasol, POLA, Elégance and more, this collection brings seasonal shades, skincare innovations, and limited-edition releases straight from Japan to your doorstep.

What you’ll find in the 2025 AW New Collection:

  • Trend-inspired makeup releases — warm autumnal eyeshadows, rich lip colors, and luminous highlighters

  • Advanced skincare & beauty formulas — creams, serums, emulsions, and masks formulated for cooler, dryer weather

  • Exclusive seasonal launches — limited edition palettes and textures only available this season

  • Authentic Japanese beauty — all products shipped directly from Japan with genuine quality guaranteed

2025 AW New Collection
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Suqqu Blurring Color Blush.
New in
Suqqu
Suqqu Blurring Color Blush
¥7,260
Lunasol Eye Coloration N.
New in
Lunasol
Lunasol Eye Coloration N
¥8,855
RMK Infinishade Synchromatic Eyeshadow in matte beige brown. Delivers a soft, natural finish perfect for everyday eye makeup looks.
New in
RMK
RMK Infinishade Single Eyeshadow
From ¥660
Addiction matte mono eyeshadow palette featuring rich, smooth pigment for versatile eye makeup looks.
New in
Addiction
Addiction Tokyo The Single Eyeshadow Matte (Refill)
¥2,880
Suqqu eyeshadow palette featuring four harmonious colors for vibrant eye makeup and flawless application.
New in
Suqqu
Suqqu Signature Color Eyes 6.2g
¥8,470
Kanebo Rouge Star Vibrant 3.7g.
New in
Kanebo
Kanebo Rouge Star Vibrant 3.7g
¥5,313
Addiction eyeshadow palette featuring naked sheer tones for a natural, elegant makeup look
New in
Addiction
Addiction Tokyo The Single Eyeshadow Naked Sheer (Refill)
¥2,880
Etvos Mineral Pressed Dual Color Cheek for natural, long-lasting blush and contour with pure mineral ingredients.
New in
Etvos
Etvos Mineral Pressed Cheek 4.5g
¥4,807
Clé de Peau Beauté Eye Color Quad.
New in
Clé de Peau Beauté
Clé de Peau Beauté Eye Color Quad

1 review
From ¥3,872
Lunasol Mono Eye Coloration.
New in
Lunasol
Lunasol Mono Eye Coloration
¥4,224
Retinol eye cream elixir for rejuvenating delicate skin around the eyes, reducing wrinkles and fine lines effectively.
New in
Elixir
Elixir Retinol Power Wrinkle Smooth Cream ba
From ¥7,260
Shu Uemura Crushed Gem eye shadow palette featuring vibrant, long-lasting colors for professional makeup looks
New in
Shu Uemura
Shu Uemura Crushed Gem
From ¥6,050
Addiction eyeshadow with pearl finish in mono color for a sophisticated makeup look
New in
Addiction
Addiction Tokyo The Single Eyeshadow Pearl (Refill)
¥2,880
Clé de Peau Beauté Eye Color Quad 2025 Holiday Edition luxury eyeshadow palette for festive makeup
New in
Clé de Peau Beauté
Clé de Peau Beauté Eye Color Quad 504 Holiday 2025

1 review
¥11,374
Sleek Elégance mono eyeshadow in a sophisticated shade for a polished look
New in
Elégance
Elégance Plaisir Eyes
¥4,427
Addiction Tokyo face blush nuancer for natural, long-lasting makeup enhancing skin glow
New in
Addiction
Addiction Tokyo The Blush Nuancer 2.8g
¥3,630
Addiction mono eyeshadow with vibrant sparkle finish creating a stunning eye makeup look
New in
Addiction
Addiction Tokyo The Single Eyeshadow Sparkle (Refill)
¥2,880
Velvet Scene Lip Color by RMK, rich and smooth texture enhancing natural beauty
New in
RMK
RMK Velvet Scene Lip Color 3.9g
¥5,060
Elevate your look with RMK Eyeshadow featuring four shades for versatile and stunning makeup options.
New in
RMK
RMK Synchromatic Eyeshadow Palette
¥7,843
Elégance Modeling Color Up Base 30g.
New in
Elégance
Elégance Modeling Color Up Base 30g
¥6,325
Etvos Mineral Multi Powder compact for natural makeup finish, featuring lightweight and blendable mineral formula.
New in
Etvos
Etvos Mineral Multi Powder

2 reviews
¥2,909
Snidel blush collection highlighting elegant design and premium quality for a sophisticated look
New in
Snidel Beauty
Snidel Beauty Euphoric Glow Blush ＜MOON MAGIC＞ 2.5g
¥3,960
RMK glow blush makeup highlighting cheeks for a radiant and natural finish
New in
RMK
RMK Pure Complexion Blush 2.3g
¥5,963
Addiction Tokyo Lip Serum Tint.
New in
Addiction
Addiction Tokyo Lip Serum Tint
¥4,048
Suqqu Moiosture Glaze Lipstick 3.7g.
New in
Suqqu
Suqqu Moiosture Glaze Lipstick 3.7g
From ¥6,413
Kanebo day cream providing effective UV protection for daily skincare routines
New in
Kanebo
Kanebo Cream in Day II 40g
¥10,285
POla B.A 7 cream for effective anti-aging skincare, nourishing and revitalizing skin
New in
POLA
Pola B. A Cream 7 30g
¥38,500
Shiseido Men Vibrant BB Moisturizer 40g providing long-lasting hydration for men's skincare needs
New in
Shiseido
Shiseido Men Vibrant BB Moisturizer 40g
¥4,840
MiMC Bio Moisture Shadow.
New in
Mimc
MiMC Bio Moisture Shadow

2 reviews
¥4,598
Visee Nemmac lip gloss suitable for vibrant, long-lasting color and smooth application
New in
Visee
Visee Nemmac Fake Liquid 6ml
¥2,475
Celvoke Arauz lip stick showcasing elegant shade for flawless makeup look and long-lasting wear
New in
Celvoke
Celvoke Arauz Lips ＜2025 Holiday Collection＞
¥4,356
RMK Radiant Color Stick 6.4g.
New in
RMK
RMK Radiant Color Stick 6.4g
¥4,356
Addiction Tokyo lipstick with glazing effect showcasing glossy, vibrant finish for a chic makeup look
New in
Addiction
Addiction Tokyo The Lipstick Glazed Bomb 2g
¥5,082
Shiseido Setting Powder for flawless makeup finish and long-lasting wear, enhancing skin texture seamlessly
New in
Shiseido
Shiseido Essence Skin Setting Powder
¥6,050
Suqqu skincare cream tint providing natural coverage and hydration
New in
Suqqu
Suqqu Skincare Cream Tint 40g
¥9,075
Pola wrinkle serum effectively reduces fine lines and rejuvenates skin for a youthful appearance
New in
POLA
Pola Wrinkle Shot Serum N 30g
¥18,700
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