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2025 AW New Collection

Tokyo Beauty Box — 2025 Autumn/Winter Japanese Beauty & Skincare Collection

Discover the latest in Japanese beauty with Tokyo Beauty Box’s 2025 Autumn/Winter (AW) New Collection. Curated from leading Japanese brands like SUQQU, RMK, Clé de Peau Beauté, Kanebo, Addiction, Lunasol, POLA, Elégance and more, this collection brings seasonal shades, skincare innovations, and limited-edition releases straight from Japan to your doorstep.

What you’ll find in the 2025 AW New Collection:

  • Trend-inspired makeup releases — warm autumnal eyeshadows, rich lip colors, and luminous highlighters

  • Advanced skincare & beauty formulas — creams, serums, emulsions, and masks formulated for cooler, dryer weather

  • Exclusive seasonal launches — limited edition palettes and textures only available this season

  • Authentic Japanese beauty — all products shipped directly from Japan with genuine quality guaranteed

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Elixir moisture emulsion for deep hydration and skin nourishment, enhancing natural glow and texture
New in
Elixir
Elixir Bouncing Essence Emulsion Rich Moisture ba 130ml
¥4,356
Elixir lotion providing deep moisture for enhanced skin hydration and care
New in
Elixir
Elixir Bouncing Essence Lotion Rich Moisture ba 170ml
¥3,751
Etvos Whitening Serum for a radiant and luminous complexion, enhancing skin brightness effectively
4 in stock
Etvos
Etvos Whitening Clear Serum W 50ml
¥6,831
Shiseido Men Vibrant BB Moisturizer 40g providing long-lasting hydration for men's skincare needs
New in
Shiseido
Shiseido Men Vibrant BB Moisturizer 40g
¥4,840
Clé de Peau Beauté Cotton II in Tokyo Beauty Box for luxurious skincare and hydration
New in
Clé de Peau Beauté
Clé de Peau Beauté Cotton II
¥1,210
Etvos Mineral Eye Balm providing long-lasting Cream Eye Shadow with natural, gentle ingredients for sensitive eyes
New in
Etvos
Etvos Mineral Eye Balm 1.7g
¥3,162
Kanebo Rouge Star Breath 4.4g.
New in
Kanebo
Kanebo Rouge Star Breath 4.4g
¥5,313
Clé de Peau Beauté Lipstick 4g.
New in
Clé de Peau Beauté
Clé de Peau Beauté Lipstick 4g
¥7,260
Revitalize your skin with Glowrizer Primer by Cosme Decorte for a luxurious luminous finish.
New in
Cosme Decorte
Cosme Decorté Rosy Glowrizer + 30ml
¥5,445
New in
Celvoke
Celvoke Rouge Au Muted Glow
¥5,082
New in
Maquillage
Maquillage Dramatic Essence Rouge (limited) 4g
¥3,960
Suqqu Velvet Fit Lipstick.
New in
Suqqu
Suqqu Velvet Fit Lipstick
¥6,996
Visee Nemmac Fake Liquid.
New in
Visee
Visee Nemmac Fake Liquid 6ml
¥2,475
Paul&Joe Advent Calendar 2025 holiday collection showcasing exclusive festive beauty products and gifts
Sold Out
Paul&Joe
Paul&Joe Advent Calendar 2025
¥39,600
RMK Face Powder 2025 Holiday Collection, lightweight finish for a flawless look, perfect seasonal makeup essential
New in
RMK
RMK Blissful Air Face Powder 9.8g
¥6,325
RMK Breeze Bliss Escape Eyes & Blush Palette showcasing elegant shades for a flawless makeup look
New in
RMK
RMK Breeze Bliss Escape Eyes & Blush Palette 8.4g
¥9,488
Celvoke blush compact showcasing natural, vibrant color perfect for enhancing your makeup look
New in
Celvoke
Celvoke Luminous Dome Blush ＜2025 Holiday Collection＞
¥3,795
Celvoke Vatic eye shadow palette showcasing vibrant, long-lasting colors for a sophisticated makeup look
New in
Celvoke
Celvoke Vatic Eye Palette ＜2025 Holiday Collection＞
¥7,502
Suqqu Hikarikazari 2025 holiday collection showcasing eye shadow and lip gloss for elegant makeup looks
New in
Suqqu
Suqqu Makeup Kit Hikarikazari (2025 Holiday Collection)
¥11,385
Suqqu 2025 Holiday Collection makeup showcasing elegant cosmetics for festive season beauty
Sold Out
Suqqu
Suqqu Makeup Kit Shunka (2025 Holiday Collection)
¥11,385
Lunasol Coloring Glaze blush and duo color highlighter for radiant, natural, and luminous makeup look
New in
Lunasol
Lunasol Coloring Glaze
¥7,502
Addiction Tokyo lipstick with glazing effect showcasing glossy, vibrant finish for a chic makeup look
New in
Addiction
Addiction Tokyo The Lipstick Glazed Bomb 2g
¥5,082
Albion Exia powder foundation emulsion for flawless, lightweight skin coverage and long-lasting comfort
New in
Albion
Albion Exia Anterisanse Emulsion Foundation
¥15,730
Kanebo night cream for intense hydration and skin nourishment, premium moisturizing cream ideal for nightly skincare routine
New in
Kanebo
Kanebo Cream in Night II 50g
¥15,125
Kanebo day cream providing effective UV protection for daily skincare routines
New in
Kanebo
Kanebo Cream in Day II 40g
¥10,285
Lunasol Secret Shade contouring pen for precise facial definition and natural makeup enhancement
New in
Lunasol
Lunasol Secret Shade
¥4,356
Pola B.A 7 Face Milk skincare product nourishing and hydrating daily moisturizer for radiant skin
New in
POLA
Pola B. A Milk 7 80ml
¥23,100
Pola B.A 7 Lotion bottle on white background, showcasing premium skincare with moisturizing properties
New in
POLA
Pola B. A Lotion 7 120ml
¥23,100
Addiction in Tokyo depicted by a person with face blush highlighting emotional distress and urban challenges
New in
Addiction
Addiction Tokyo The Blush Matte 2.8g
¥3,630
Celvoke Luminous Dome Blush from 2025 AW Collection, vibrant Celvoke blush for glowing complexion
New in
Celvoke
Celvoke Luminous Dome Blush ＜2025 AW Collection＞ 8g
¥3,795
Close-up of Visee Essence lipstick showcasing rich color and creamy texture, ideal for elegant makeup looks
New in
Visee
Visee Essence Plump Balm 3.3g
¥2,145
Kanebo Lively Skin Wear cream foundation providing natural, long-lasting coverage for flawless skin
New in
Kanebo
Kanebo Lively Skin Wear II 30g
¥13,310
Inoui loose powder compact highlighting a smooth, natural finish for flawless makeup application.
New in
inoui
inoui Loose Powder 15g
¥8,470
Celvoke Lip Pencil showcasing precise application and long-lasting color for elegant makeup looks.
New in
Celvoke
Celvoke Drawing Lip Pencil ＜2025 AW Collection＞
¥3,542
Celvoke Vatic eye shadow palette featuring four shades for versatile makeup looks
New in
Celvoke
Celvoke Vatic Eye Palette ＜2025 AW Collection＞
¥7,502
Clé de Peau Beauté Hydro-Softening Essential Lotion A providing gentle hydro-softening lotion care
New in
Clé de Peau Beauté
Clé de Peau Beauté Hydro-Softening Essential Lotion A 170ml
¥15,730
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