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2025 Season's New

🌸 2025 Spring Summer Japanese Makeup – New J-Beauty Releases (SS Collection)

Discover the latest Japanese makeup trends for Spring/Summer 2025.
Tokyo Beauty Box presents a curated collection of new season releases, limited editions, and trending cosmetics from Japan’s most sought-after beauty brands.

Explore fresh textures, radiant finishes, and modern color palettes inspired by Japanese seasonal beauty aesthetics.

✨ What’s Trending in Japanese Makeup 2025 (SS)

This season focuses on:

  • Natural radiant skin (“glass skin” glow)
  • Sheer, glossy lips with buildable color
  • Soft, dimensional eye makeup
  • Lightweight, breathable textures for everyday wear

👉 Designed for effortless, modern beauty looks

💎 Featured Japanese Makeup Products (2025 SS)

Discover standout products from this season’s collection:

👉 Perfect for creating both daily natural looks and seasonal trend makeup

🌿 Why Japanese Seasonal Collections Matter

Japanese beauty brands release seasonal collections that reflect:

  • Current beauty trends in Japan
  • Limited-edition colors and formulas
  • Innovative textures and finishes

👉 Meaning you get exclusive products before they go mainstream globally

🌟 Why Shop the 2025 SS Collection at Tokyo Beauty Box?

  • Authentic Japanese cosmetics, directly sourced
  • Access to limited-edition and hard-to-find items
  • Carefully curated seasonal trends
  • Perfect for discovering new beauty inspiration

💄 Perfect For

  • Trend-driven beauty lovers
  • Japanese makeup enthusiasts (J-Beauty fans)
  • Collectors of limited-edition cosmetics
  • Everyday natural makeup looks

🛒 Shop the 2025 Spring Summer Collection

Stay ahead of beauty trends with the latest Japanese makeup releases.
Explore the 2025 SS collection and refresh your makeup routine today.

2025 Season's New.
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Albion Excia Everlasting Foundation providing flawless finish and long-lasting coverage by Albion
New in
Albion
Albion Excia Everlasting Foundation 30ml
£89.00
Albion Excia Brightening Immaculate Serum Z enhances skin radiance with powerful brightening serum formula
New in
Albion
Albion Excia Brightening Immaculate Serum Z
£148.00
Cosme Decorté AQ Radiance Watery Gel Cleansing 175g.
New in
Cosme Decorte
Cosme Decorté AQ Radiance Watery Gel Cleansing 175g
£41.00
Silky Hair after Smooth Treatment with THREE products for healthy and shiny hair
New in
Three
Three Essential Scents Smooth Treatment 190g

1 review
£24.00
Comprehensive primer on addiction providing essential insights and effective coping strategies for recovery
New in
Addiction
Addiction Tokyo Silky Balm Primer 20g
£16.00
Snidel Beauty Face Stylist palette showcasing versatile face makeup for radiant, professional results
New in
Snidel Beauty
Snidel Beauty Face Stylist n
£36.00
Etvos Mineral UV Aqua Serum bottle showcasing lightweight sun protection skincare.
New in
Etvos
Etvos Mineral UV Aqua Serum 30g
£21.00
Baum Day Shield skincare product providing superior sun protection and moisturizing benefits for healthy skin
New in
Baum
Baum Double Protection Day Shield n 60ml
£30.00
Suqqu Clearing Scrub gentle exfoliation product for smooth complexion, Suqqu skincare for clear radiant skin
New in
Suqqu
Suqqu Clearing Scrub 100g

1 review
£26.00
Suqqu mascara showcases premium lash definition and lengthening, ideal for enhancing eyes with luxurious Japanese beauty.
New in
Suqqu
Suqqu 3D Eyelash Mascara Waterproof 4.6g
£26.00
Petal Float Blush by to/one, elegant rosy pink makeup for a natural, radiant glow, cruelty-free and vegan formula.
New in
to/one
to/one Petal Float Blush
£19.00
Snidel Pure Lip Shaper luxury lipstick tube on white background showcasing elegant lip product packaging
New in
Snidel Beauty
Snidel Pure Lip Shaper n
£15.00
Snidel Beauty Balm - 24-Hour Hydration & UV Protection in elegant mint green and gold tube, offering SPF30 lip care and smooth finish.
New in
Snidel Beauty
Snidel Beauty Melting Fit Balm 2.9g
£16.00
Addiction liquid eyeliner with pearl finish, long-lasting and precise application for a flawless eye makeup look
New in
Addiction
Addiction Tokyo The Liquid Eyeliner Pearl
£18.00
Ginza Essence Lotion 200ml bottle with minimalist design, ideal for moisturizing skincare in toners and astringents category.
New in
The Ginza
The Ginza Essence Lotion n 200ml
£124.00
Ginza Essence Emulsion 150ml Moisturizing Lotion in sleek transparent bottle with white cap, ideal for deep hydration and radiant skin care.
New in
The Ginza
The Ginza Essence Emulsion 150ml
£136.00
The Ginza Hybrid Gel Oil for vibrant, firm skin in a sleek 100ml glass bottle with silver cap, ideal for daily skincare routines.
New in
The Ginza
The Ginza Hybrid Gel Oil n 100ml
£167.00
Ipsa Protector Sensitive EX SPF50+ Sunscreen in a sleek white 30g tube with silver cap, ideal for sensitive skin and daily sun protection.
New in
Ipsa
Ipsa Protector Sensitive EX 30g
£23.00
Shiseido Perfect Sun Protector Stick 20g.
New in
Shiseido
Shiseido Perfect Sun Protector Stick 20g
£23.00
Maquillage Dramatic Essence Cushion Glow foundation in an open compact with a black and gold applicator puff. Provides a radiant, lightweight finish.
Maquillage
Maquillage Dramatic Essence Cushion Glow
From £4.00
Suqqu Renew Serum with smooth hydration, surrounded by water splashes. Enhances skin radiance and moisture for a refreshed, even complexion.
New in
Suqqu
Suqqu Aqufons Smooth Renew Serum

1 review
From £46.00
Shiseido Ultimune Power Infusing Serum.
New in
Shiseido
Shiseido Ultimune Power Infusing Serum
From £52.00
Lunasol Serum UV Day Protective skincare product offering effective sun protection and hydration
New in
Lunasol
Lunasol Glowing Day Serum UV 30g
£29.00
Shiseido Benefiance Brightening Micro-Spot Serum.
Shiseido
Shiseido Benefiance Brightening Micro-Spot Serum
From £78.00
Shiseido Benefiance Brightening Gel Cream 50g.
New in
Shiseido
Shiseido Benefiance Brightening Gel Cream 50g
£56.00
Suqqu 3D Control Eyebrow.
Suqqu
Suqqu 3D Control Eyebrow
£39.00
Visee Killer Eye Trio.
Visee
Visee Killer Eye Trio
£11.00
Excel Eye Planner featuring single eye shadow for precise and professional makeup application
Excel
Excel Eye Planner
£7.00
Love Liner Signature Fit Mascara <Eyebrow> 6.5g.
Loveliner
Love Liner Signature Fit Mascara 6.5g
£10.00
d program
d Program Essence-in Cleansing Foam 120g

1 review
£12.00
Ipsa Serum 0 e 50ml.
New in
Ipsa
Ipsa Serum 0 e 50ml
£66.00
Celvoke Vatic Eyes S.
New in
Celvoke
Celvoke Vatic Eyes S
£14.00
Three Dream On Alluring lil one.
New in
Three
Three Dream On Alluring lil one
£22.00
RMK W Treatment Oil in Cream 30g.
RMK
RMK W Treatment Oil in Cream 30g
£38.00
New in
Ipsa
Ipsa Pimple Clear e 25g
£22.00
Paul&Joe Scalp & Hair Treatment 200g.
New in
Three
Paul&Joe Scalp & Hair Treatment 200g
£21.00
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