&be

&be Powder Cheek

Name: &be Powder Cheek
Brand: &be
Price: 14.0 JPY
Availability: InStock

£14.00

Color

説明

About Product

&be Powder Cheek – 02 Pink / 03 Limited Edition Red

Discover a naturally radiant flush with &be Powder Cheek, a sheer Japanese powder blush that combines delicate colour, refined luminosity and a comfortable, moisturising finish.

Designed to blend seamlessly with your natural skin tone, this finely milled blush delivers a fresh, translucent wash of colour with an elegant pearlescent glow. Its light-reflecting finish enhances the appearance of the cheeks, helping to create soft dimension without the need for a separate highlighter.

Enriched with ceramide, argan oil and squalane, the smooth powder feels comfortable even on cheeks prone to dryness. Buildable pigmentation makes it easy to achieve anything from a subtle everyday flush to a more defined, sophisticated look.

Available in 02 Pink and 03 Mild Red (Limited Edition).

Key Benefits

Sheer, buildable colour for a natural-looking flush
Fine pearls create a luminous finish without additional highlighter
Light-reflecting effect helps visually soften the appearance of pores and uneven texture
Moisturising ingredients help prevent a dry, powdery feel
Smooth texture blends comfortably into the skin
Contains ceramide NP, argan oil and squalane
80% natural-origin content, calculated according to ISO 16128
Formulated without mineral oil, surfactants, UV absorbers, fragrance, synthetic antioxidants, talc or animal-derived ingredients
Patch-tested
Removable with soap and warm water

Available Shades

02 Pink – Permanent Shade

A fresh, brightening pink that adds a delicate, youthful-looking flush to the cheeks.

Its translucent colour and refined sheen create a polished appearance without looking overly vibrant.

Best For: A fresh, radiant everyday makeup look.

03 Mild Red – Limited Edition

A soft, muted deep red that blends naturally with the skin.

This understated shade brings warmth and depth to the complexion, creating an elegant flush reminiscent of naturally rosy cheeks.

Best For: A sophisticated, softly defined look with a warmer colour palette.

A Radiant Finish Without Highlighter

&be Powder Cheek contains finely dispersed pearls that reflect light to create a smooth, luminous appearance.

The soft glow helps bring dimension to the cheeks while visually diffusing the appearance of pores and uneven skin texture.

Unlike heavily pigmented blushes, its translucent colour enhances the natural complexion without masking the skin underneath.

The result is an elegant, skin-like finish that looks fresh rather than overly shimmery.

Sheer Colour That Is Easy to Build

The lightweight powder is designed to release colour gradually, making it easy to adjust the intensity.

A light application creates a delicate wash of colour, while additional layers provide greater definition without an overly heavy appearance.

Its clear, sheer pigmentation is particularly suitable for anyone who prefers a natural makeup look or finds conventional powder blushes difficult to control.

Moisturising Ingredients for Comfortable Wear

Despite its powder format, &be Powder Cheek is formulated to feel smooth and comfortable on the skin.

Its moisturising and emollient ingredients include:

Ceramide NP: Helps support skin moisture.
Argan Oil (Argania Spinosa Kernel Oil): An emollient oil that helps maintain a soft, supple feel.
Squalane: Helps condition the skin and reduce the sensation of dryness.

Together, these ingredients contribute to a smooth application that blends comfortably without emphasising dry areas.

The formula contains 80% natural-origin ingredients, calculated in accordance with ISO 16128.

Gentle-Consideration Formula

&be Powder Cheek is formulated without seven categories of ingredients:

Mineral oil
Surfactants
UV absorbers
Fragrance
Synthetic antioxidants
Talc
Animal-derived ingredients

The product is patch-tested, although this does not guarantee suitability for every skin type.

It can also be removed with soap and warm water, without requiring a dedicated makeup remover when worn alone.

How to Use

Pick up a small amount of blush with a suitable makeup brush.
Gently tap off any excess powder.
Apply to the cheeks, blending softly into the skin.
Build the colour gradually until you achieve your desired intensity.

Application Tips for Different Face Shapes

For a fuller or round face: Apply blush in a slightly elongated inverted triangle beneath the eyes to create a more balanced appearance.

For a longer face: Blend blush horizontally across the cheeks to introduce a sense of width.

For a more angular jawline: Apply blush in a soft inverted triangle and diffuse the edges for a harmonious finish.

For cheeks that appear hollow: Keep blush higher on the cheeks, avoiding heavy colour directly beneath the cheekbones. A subtle touch of highlighter can add further dimension if desired.