{"product_id":"athletia-scalp-hair-treatment-250g","title":"athletia Scalp \u0026 Hair Treatment 250g","description":"\u003ch3 class=\"tw-data-text tw-text-large tw-ta\" dir=\"ltr\"\u003eAbout Product\u003c\/h3\u003e\n\u003ch1 class=\"PDq2pG_selectionAnchorContainer\"\u003eathletia Scalp \u0026amp; Hair Treatment\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003eTurn your bath time into an at-home scalp retreat. A rich treatment designed for both scalp massage and deeply moisturized, smooth, manageable hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eathletia Scalp \u0026amp; Hair Treatment (アスレティア スカルプ＆ヘア トリートメント)\u003c\/strong\u003e is a dual-purpose \u003cstrong\u003escalp and hair treatment\u003c\/strong\u003e created to make scalp massage an effortless part of your bathing routine.\u003c\/p\u003e\n\u003cp\u003eIts rich, dense cream texture clings comfortably to both the scalp and hair without dripping, providing the ideal cushion for massage. While caring for the scalp, the treatment replenishes dry hair with moisture, leaving it \u003cstrong\u003esmooth, soft and beautifully manageable from roots to ends\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eCombined with athletia's aromatic spa-inspired fragrance, it transforms an everyday hair-care step into a relaxing ritual for both scalp and senses.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eScalp Care \u0026amp; Hair Treatment in One Step\u003c\/h2\u003e\n\u003cp\u003eRather than treating the hair alone, athletia Scalp \u0026amp; Hair Treatment is designed to care for \u003cstrong\u003eboth the scalp and hair at the same time\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eThe rich cream can be worked directly into the scalp while bathing, making it easy to incorporate a relaxing scalp massage into your regular routine.\u003c\/p\u003e\n\u003cp\u003eMassage helps soften the scalp and support healthy circulation, while the conditioning formula moisturizes dry hair.\u003c\/p\u003e\n\u003cp\u003eAfter rinsing, the scalp feels refreshed without unwanted greasiness, while the hair feels hydrated, smooth and easy to run your fingers through.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eRich Texture Designed for Scalp Massage\u003c\/h2\u003e\n\u003cp\u003eThe texture is one of the defining characteristics of this treatment.\u003c\/p\u003e\n\u003cp\u003eathletia developed a \u003cstrong\u003ethick, substantial cream\u003c\/strong\u003e specifically to provide enough cushion for scalp massage while minimizing friction.\u003c\/p\u003e\n\u003cp\u003eUnlike a runny conditioner that can quickly slide away, the creamy formula stays in contact with the scalp and hair, making it easier to massage slowly and comfortably while relaxing in the bath.\u003c\/p\u003e\n\u003cp\u003eThe result is a treatment that feels closer to an \u003cstrong\u003eat-home scalp spa ritual\u003c\/strong\u003e than an ordinary conditioner.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eMoisture for Dry, Unmanageable Hair\u003c\/h2\u003e\n\u003cp\u003eWhile the scalp receives massage care, the lengths and ends of the hair are simultaneously conditioned.\u003c\/p\u003e\n\u003cp\u003eThe treatment envelops dry hair in moisture, helping create a smoother, more supple texture.\u003c\/p\u003e\n\u003cp\u003eOnce rinsed, individual strands feel as though they have been infused with hydration, creating a \u003cstrong\u003esilky, smooth finger-through feel\u003c\/strong\u003e without leaving the scalp excessively heavy or greasy.\u003c\/p\u003e\n\u003cp\u003eAfter drying, hair remains soft and manageable, with the ends appearing smoother and more controlled.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eBio Energetic Complex\u003c\/h2\u003e\n\u003cp\u003eThe formula features athletia's moisturizing \u003cstrong\u003eBio Energetic Complex\u003c\/strong\u003e, combining botanical and fermentation-derived ingredients:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAshitaba Leaf\/Stem Extract\u003c\/strong\u003e — a signature botanical ingredient used throughout athletia skincare.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePerilla Leaf Extract\u003c\/strong\u003e — incorporated as part of the moisturizing botanical complex.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRice Ferment\u003c\/strong\u003e — a fermentation-derived moisturizing ingredient.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGlycerin\u003c\/strong\u003e — helps attract and retain moisture.\u003c\/p\u003e\n\u003cp\u003eTogether, these ingredients support comfortable scalp and hair care while complementing the treatment's rich conditioning texture.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003e99% Naturally Derived Formula\u003c\/h2\u003e\n\u003cp\u003eathletia Scalp \u0026amp; Hair Treatment has a \u003cstrong\u003enaturally derived index of 99%, including water\u003c\/strong\u003e, calculated according to ISO 16128.\u003c\/p\u003e\n\u003cp\u003eThe formula reflects athletia's approach of combining naturally derived ingredients with modern cosmetic formulation, while still delivering the rich texture and conditioning performance expected from a dedicated hair treatment.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003e5-Free Formula\u003c\/h2\u003e\n\u003cp\u003eathletia Scalp \u0026amp; Hair Treatment is formulated without:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eParabens\u003c\/li\u003e\n\u003cli\u003eSilicones\u003c\/li\u003e\n\u003cli\u003eMineral Oil\u003c\/li\u003e\n\u003cli\u003eSynthetic Colorants\u003c\/li\u003e\n\u003cli\u003ePetroleum-derived Surfactants\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe \u003cstrong\u003esilicone-free formula\u003c\/strong\u003e is particularly noteworthy for shoppers specifically looking for silicone-free Japanese scalp and hair care.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eAn Aromatic Spa-Inspired Fragrance\u003c\/h2\u003e\n\u003cp\u003eFragrance plays an important role in the experience of athletia Scalp \u0026amp; Hair Treatment.\u003c\/p\u003e\n\u003cp\u003eDesigned to evoke the atmosphere of an \u003cstrong\u003earoma spa\u003c\/strong\u003e, the scent combines fresh, spicy and woody notes intended to complement slow, deep breathing during your bath-time ritual.\u003c\/p\u003e\n\u003cp\u003eKey aromatic components include:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMTA Natural Oil\u003c\/strong\u003e — athletia's group-developed proprietary aromatic ingredient.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGinger\u003c\/strong\u003e — adds fresh, spicy warmth.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLemon\u003c\/strong\u003e — brings a bright citrus freshness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEucalyptus\u003c\/strong\u003e — contributes a clean, refreshing green character.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCedarwood\u003c\/strong\u003e — adds depth and a calming woody finish.\u003c\/p\u003e\n\u003cp\u003eTogether, they create a refreshing yet grounding scent reminiscent of taking a deep breath surrounded by greenery.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eCreate an At-Home Scalp Retreat\u003c\/h2\u003e\n\u003cp\u003eathletia approaches this treatment as more than a conventional hair-care product.\u003c\/p\u003e\n\u003cp\u003eIts combination of \u003cstrong\u003escalp massage, rich conditioning texture and botanical aroma\u003c\/strong\u003e is designed to turn time spent in the bath into a small personal retreat.\u003c\/p\u003e\n\u003cp\u003eApply the treatment after cleansing your hair, then use the opportunity to gently massage the scalp while enjoying the fragrance.\u003c\/p\u003e\n\u003cp\u003eThe dense texture stays in place easily, making it particularly suitable for taking your time with the massage rather than immediately rinsing the product away.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eAward-Winning Japanese Hair Care\u003c\/h2\u003e\n\u003cp\u003eathletia Scalp \u0026amp; Hair Treatment has received \u003cstrong\u003e13 beauty awards\u003c\/strong\u003e, including recognition from major Japanese beauty and men's lifestyle publications.\u003c\/p\u003e\n\u003cp\u003eSelected awards include:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eNo.1 – VOCE Bath Best Cosmetics, Shampoo \u0026amp; Conditioner, January 2023\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNo.1 – MAQUIA Best Cosmetics 2022 Second Half, Shampoo \u0026amp; Conditioner\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNo.2 – VOCE Men's Best Cosmetics 2025, Hair Care\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNo.2 – UOMO Beauty Festival 2025\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAERA STYLE MAGAZINE Best Men's Cosmetics Award – Hair Care\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIts recognition across both mainstream beauty and men's grooming publications also makes it a versatile choice regardless of gender.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cp\u003eAfter shampooing, gently remove excess water from the hair.\u003c\/p\u003e\n\u003cp\u003eApply an appropriate amount of \u003cstrong\u003eathletia Scalp \u0026amp; Hair Treatment\u003c\/strong\u003e to the scalp and hair, distributing the rich cream through the lengths and ends.\u003c\/p\u003e\n\u003cp\u003eUsing the pads of your fingers, gently massage the scalp without scratching it with your nails.\u003c\/p\u003e\n\u003cp\u003eTake your time to work the treatment through the hair, particularly through dry or damaged-feeling areas and the ends.\u003c\/p\u003e\n\u003cp\u003eRinse thoroughly with water.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy You'll Love It\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eScalp + hair care\u003c\/strong\u003e — Designed to condition the hair while allowing easy scalp massage.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMassage-friendly texture\u003c\/strong\u003e — Thick cream provides comfortable cushioning and minimizes friction during massage.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMoisturizing hair treatment\u003c\/strong\u003e — Helps dry hair feel smoother, softer and more manageable.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFresh scalp finish\u003c\/strong\u003e — Rinses away without leaving the scalp feeling excessively greasy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSilicone-free\u003c\/strong\u003e — Suitable for shoppers seeking silicone-free Japanese hair care.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e99% naturally derived\u003c\/strong\u003e — Including water, according to ISO 16128.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBio Energetic Complex\u003c\/strong\u003e — Features Ashitaba, Perilla Leaf, Rice Ferment and Glycerin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAromatic spa experience\u003c\/strong\u003e — Ginger, lemon, eucalyptus and cedarwood create a fresh, woody-spicy fragrance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAward-winning\u003c\/strong\u003e — Recipient of 13 Japanese beauty awards.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eProduct Details\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eProduct:\u003c\/strong\u003e athletia Scalp \u0026amp; Hair Treatment\u003cbr\u003e\u003cstrong\u003eJapanese Name:\u003c\/strong\u003e アスレティア スカルプ＆ヘア トリートメント\u003cbr\u003e\u003cstrong\u003eType:\u003c\/strong\u003e Scalp Treatment \/ Hair Treatment \/ Conditioner\u003cbr\u003e\u003cstrong\u003eSuitable For:\u003c\/strong\u003e Scalp \u0026amp; Hair\u003cbr\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e Rich, Thick Cream\u003cbr\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Moisturized, Smooth \u0026amp; Manageable Hair\u003cbr\u003e\u003cstrong\u003eNaturally Derived Index:\u003c\/strong\u003e 99% including water (ISO 16128)\u003cbr\u003e\u003cstrong\u003eSilicone-Free:\u003c\/strong\u003e Yes\u003cbr\u003e\u003cstrong\u003eFragrance:\u003c\/strong\u003e Aromatic Spa-Inspired\u003cbr\u003e\u003cstrong\u003eKey Scent Notes:\u003c\/strong\u003e MTA Natural Oil, Ginger, Lemon, Eucalyptus \u0026amp; Cedarwood\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003ch3\u003eWhat is athletia Scalp \u0026amp; Hair Treatment?\u003c\/h3\u003e\n\u003cp\u003eIt is a \u003cstrong\u003e2-in-1 scalp and hair treatment\u003c\/strong\u003e designed to condition dry hair while making it easy to incorporate scalp massage into your bath-time hair-care routine.\u003c\/p\u003e\n\u003ch3\u003eIs it a conditioner or a scalp treatment?\u003c\/h3\u003e\n\u003cp\u003eIt performs both functions. The formula conditions the hair while its thick, massage-friendly texture allows it to be applied directly to the scalp for massage.\u003c\/p\u003e\n\u003ch3\u003eCan I apply athletia Scalp \u0026amp; Hair Treatment directly to my scalp?\u003c\/h3\u003e\n\u003cp\u003eYes. Unlike many conventional hair treatments that are primarily intended for the lengths and ends, this product is specifically designed for use on \u003cstrong\u003eboth the scalp and hair\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eIs athletia Scalp \u0026amp; Hair Treatment silicone-free?\u003c\/h3\u003e\n\u003cp\u003eYes. The formula is \u003cstrong\u003esilicone-free\u003c\/strong\u003e and is also formulated without parabens, mineral oil, synthetic colorants and petroleum-derived surfactants.\u003c\/p\u003e\n\u003ch3\u003eIs it good for dry hair?\u003c\/h3\u003e\n\u003cp\u003eYes. It is designed to provide moisture to dry hair and leave it feeling \u003cstrong\u003esmooth, soft and manageable through the ends\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eWill it make the scalp feel greasy?\u003c\/h3\u003e\n\u003cp\u003eThe formula has a rich texture during application, but after rinsing it is designed to leave the scalp feeling refreshed rather than excessively greasy.\u003c\/p\u003e\n\u003ch3\u003eWhat does athletia Scalp \u0026amp; Hair Treatment smell like?\u003c\/h3\u003e\n\u003cp\u003eIt has a rich, \u003cstrong\u003earoma-spa-inspired fragrance\u003c\/strong\u003e featuring MTA Natural Oil together with ginger, lemon, eucalyptus and cedarwood.\u003c\/p\u003e\n\u003ch3\u003eIs it suitable for men?\u003c\/h3\u003e\n\u003cp\u003eYes. It is suitable regardless of gender and has received multiple Japanese men's beauty awards, including recognition from VOCE, UOMO and AERA STYLE MAGAZINE.\u003c\/p\u003e","brand":"athletia","offers":[{"title":"Default Title","offer_id":54336872644926,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/9359\/1614\/files\/athletiaScalp_HairTreatment250g.jpg?v=1787807671","url":"https:\/\/tokyobeautybox.com\/products\/athletia-scalp-hair-treatment-250g","provider":"Tokyo Beauty Box","version":"1.0","type":"link"}